campaign management
Emagine Campaign Management is a comprehensive campaign management tool designed specifically for telecommunications operators to execute trigger-based marketing campaigns via multiple channels, to dramatically reduce customer churn and stimulate revenues.
Emagine’s focus on multiple data sources means ease of integration to existing systems, and an application which leverages the power of mobile and internet channels such as Web, SMS, and Email, in addition to the traditional channels of direct mail and telemarketing.
Campaigns are designed, tested and executed within Emagine, and can be a combination of:
- Event-based one-to-one marketing (e.g. sending as SMS to a customer who has just accepted an offer avaialable on the web)
- Trigger management (e.g. welcome calls, end of contract offers, health checks, churn events)
- Segment-based offers (e.g. driven by high propensity to churn, and value)
- Time-based offers (e.g. Christmas specials to all customers exhibiting certain behaviour)
Contact us for more information on how we have achieved churn reduction and increase in ROI via our Campaign Management solution.
Testimonials
“Emagine’s solution provides intelligent data about our customers, their value, and remembers over time which offers are most effective in keeping our customers on board”
- Greg Armstrong, Marketing Director,
Next Steps
- Designed By
