We align your marketing objectives with the things your customers need and want. We transform big data into useful insights to align the right people with the right message at the right time, on the right channel and in the right way.
We're Emagine and
we're all about alignment
We align your marketing objectives with the things your customers need and want. We transform big data into useful insights to align the right message with the right people at the right time, on the right channel and in the right way.
When all these elements are in alignment, your customers feel understood, satisfied and valued, and you see the kind of outcomes that make a difference to your business.
We provide a real-time, adaptive contextual marketing platform and managed marketing services for mobile telecoms operators. Our software and marketing services enable more intelligent and effective customer interactions that are totally aligned with your customers, positively impacting on customer churn rates and incremental revenue.
Our Adaptive Contextual Marketing™ platform uses the latest technology and techniques in machine learning and big data analytics to reveal deep insights into the customer’s Behavioural DNA™. Network data is ingested in real-time, and marketing offers and customer interactions are dynamically adapted in real-time, aligning them with the individual customer’s needs to provide better user experiences and generate higher returns than traditional segmented campaigns. Campaigns are personal, relevant and timely; delivering true “Marketing To One®”.
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Campaign Management Platform
Automate your marketing – sophisticated, multi-step and multi-channel campaigns
Managed Marketing Operations
Emagine Customer Value Management experts- on the ground with you.
Sequencing Behavioural DNA Yields Customer ValueCUSTOMER EXPERIENCE Sequencing Behavioural DNA Yields Customer ValueBy , Community Manager | June 1, 2015 Better engagement with customers is one of the three new priorities of the board (alongside reputation management and business intelligence) according to many sources including a report from KPMG and Harvey Nash. But the new fixation with customer experience doesn’t cite the … Continue reading Sequencing Behavioural DNA Yields Customer Value read more
Creating a telco customer experience to rival Google: Make the most of fast dataBy: David Peters 250 milliseconds – it’s quicker than the time it takes to blink, but for CSPs operating in today’s highly competitive operational environment, it could be the difference between retaining and losing a customer. Enter the era of not just big data, but fast data. Consumer expectations regarding how they interact with brands … Continue reading Creating a telco customer experience to rival Google: Make the most of fast data read more
How CSPs can transition to ‘fast data’ and boost their business on all frontsPutting the ‘real’ into real-time response. In part one of this two part series we discussed the evolution of the big data concept to that of “fast data”. With particular reference to Communication Service Provider (CSP) marketing strategies, we outlined the major opportunity that exists for operators to harness customer data, build tailored services and … Continue reading How CSPs can transition to ‘fast data’ and boost their business on all fronts read more
Why ‘fast data’ is just as vital as big data for the survival of CSPs2014 was all about big data!! For us, 2015 is going to be all about “fast data”. Fast data isn’t just about the insight and context of big data, it’s about using it in real-time. And for marketing activity, that can be absolutely key – the difference between retaining or losing a customer to the competition. … Continue reading Why ‘fast data’ is just as vital as big data for the survival of CSPs read more